Communication, whatever method used, needs to inform. In the business environment writing clear, concise, comprehensible copy is critical to success. In this course, learn techniques for clarifying purpose, understanding readers, and organizing ideas. Through in-class writing exercises, you practice proven strategies for overcoming writer's block and creating concise, appropriate, and grammatically correct work. Practice exercises include editing and writing letters, memos, reports, email messages, summaries, resumes, and cover letters. Vocabulary development, using correct grammar and punctuation, techniques for reducing writing time, and proofreading also are addressed.
Lecture Slides:
1. Orientation2. Chapter 1: Communication Skills as Career Filters
3. Chapter 2: Planning Business Messages
4. Chapter 3: Composing Business Messages
5. Chapter 4: Revising Business Messages
6. Chapter 5: Electronic Messages and Digital Media
7. Chapter 6: Positive Messages
8. Chapter 7: Negative Messages
9. Chapter 8: Persuasive Messages
10. Chapter 10 - Proposal and Formal Reports
11. Chapter 11 - Professional at Work
12. Chapter 12 - Making Effective and Professional Oral Presentation
13. Chapter 13 - Job Search, Resume and Cover Letter
Further Readings:
1. Business Communication, 9e by Mary Ellen Guffey and Dana Loewy2. Business Communication by Peter Hartley and Clive G. Brackmann
3. The Business Communication Casebook, 2e by Jame S. O'Rourke, IV
4. Business Communication - Process & Product, 6e by Mary Ellen Guffey
5. Essential of Business Communication, 8e by Mary Ellen Guffey
6. Business Communication, 7e by Krizan, Merrier, Logan, Williams
Worksheets:
1. Chapter 12. Chapter 2
3. Chapter 3
4. Chapter 4
5. Chapter 5
6. Chapter 6
7. Chapter 7
8. Chapter 8
9. Chapter 9
10. Chapter 10
Xtra Materials:
1. Planning Business Message2. Mindmap
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